Integrity is the keystone of all Jasmine’s projects. She works with reclaimed and recycled materials, gives voice to small businesses, local artists and makers, and integrates ideas and objects from other cultures, weaving them into a soulful and organic narrative that is aligned with the client and building’s identities.
Jasmine takes on a small number of projects at a time, from concept to implementation, immersing herself in her client’s character and vision to create a space that is wholly and authentically theirs.
Jasmine specialises in crafting a tangible visual identity for commercial and hospitality clients across every physical touchpoint. Through a combination of creative direction and interior design, she shapes how the brand looks, sounds, and feels.
Her approach extends beyond interior design, incorporating brand identity, copywriting, artist collaborations, scent development, and merchandise. She is particularly experienced in co-living and social wellness spaces.
She applies the same approach to private residential projects, designing homes that evoke their owner’s unique personal story in innovative ways. Her expertise extends to art curation, plant selection, and incorporating home wellness elements.
If you have an idea or a project to discuss,
I'd love to hear from you.
