Integrity is the keystone of all of Jasmine's projects. She works with reclaimed and recycled materials, gives voice to small businesses, local artists and makers, and integrates ideas and objects from other cultures, weaving them into a soulful and organic narrative that is aligned with the client and building’s identities.
Jasmine takes on a small number of projects at a time, from concept to implementation, immersing herself in the client’s character and vision to create a space that is wholly and authentically theirs.
For private clients, Jasmine specialises in designing homes that evoke their owner’s unique story.
Each project begins with a close understanding of how the client lives day to day, how they would like to live, and the rhythms of life the home needs to support.
From there, Jasmine brings together art, objects, and materials that reflect their interests and the places that have shaped them, sourcing or commissioning works that add cultural depth and personal character to the home.
She applies the same approach to commercial and hospitality clients, crafting a tangible visual identity across every physical touchpoint.
Through a combination of creative direction and interior design, she shapes how the brand looks, sounds, and feels.
Her expertise extends to brand identity, copywriting, artist collaborations, scent development, and merchandise. She is particularly experienced in co-living and social wellness spaces.
If you have an idea or a project to discuss,
I'd love to hear from you.
